D-Town Pizza Logo
OUR HERITAGE & VISION

CRAFTED BY HAND.
FIRED BY TRADITION.

At Crust Pizza Co., we believe gourmet pizza shouldn't keep you waiting. 48-hour fermented sourdough dough, 100% DOP Italian San Marzano tomatoes, and 900°F stone deck baking.

48 HRSCold Sourdough Proof
900°FStone Deck Fire
100%D.O.P. San Marzano
Neapolitan Artisan Pizza Craft
UNCOMPROMISING STANDARDS

THE CRAFT BEHIND EVERY SLICE

NATURAL YEAST
01

48-Hour Fermented Dough

Our signature sourdough starter has been nurtured daily for over 20 years. A long 48-hour cold fermentation yields an airy, blistered crust that is digestively light and deeply aromatic.

Airy & digestively easy
Wild sourdough starter culture
Zero added sugars or additives
ARTISAN HEAT
02

900°F Stone Deck Baking

Baked inside custom stone deck ovens blazed to over 900°F. The extreme radiant heat seals in moisture while crisping the undercarriage into leopard-spotted sourdough perfection in 180 seconds.

180-second blaze bake
Neapolitan leopard char
Volcanic stone hearth
D.O.P. ITALIAN
03

100% San Marzano Tomatoes

We use exclusively DOP San Marzano tomatoes harvested at peak sweetness from the volcanic soils near Mount Vesuvius. Hand-crushed with sea salt and fresh basil. Never cooked before baking.

Imported from Mount Vesuvius
Raw hand-crushed sauce
Vibrant natural acidity
Chef Giovanni preparing artisan pizza
MASTER PIZZAIOLO

“Pizza is a living art form.”

Born in Naples, Chef Giovanni Rossi spent two decades refining his family's sourdough starter. When bringing his recipes to Texas, he integrated instant digital table ordering so guests receive piping-hot pies seconds after leaving the oven.

Chef Giovanni RossiFOUNDER & HEAD CHEF
OUR JOURNEY

MILESTONES OF EXCELLENCE

2004

Origins in Napoli

Naples, Italy

Chef Giovanni Rossi nurtured his first sourdough starter using pure spring water and Italian organic flour.

2015

Volcanic Stone Oven

Naples Craftsmanship

Commissioned custom 900°F volcanic stone deck ovens built by master artisans in Naples.

2021

Flagship Store Launch

Coppell, Texas

Opened our flagship location on Beltline Rd, pairing centuries-old baking traditions with modern table tech.

Today

Instant Digital Ordering

Nationwide Expansion

Pioneered in-store digital ordering, letting patrons customize pies live at their table.

READY TO TASTE THE DIFFERENCE?

EXPERIENCE THE REAL CRUST

Order online now for hot express table delivery or pickup at our Coppell, Texas location.

ORDER NOW & TASTE TRADITION